Often on Instagram, I use the #familybusiness, most of you don’t know why …
Here’s the explanation:
Victoire is first and for all, the story of a couple:
Gilles, my father, who founded Victoire, and Florence, my step-mother who looks after the styling and the purchasing side.
Natalie, my aunt, quickly opened the first Victoire women’s franchise in Lyon.
Then came Julie, Natalie’s daughter (my cousin). She takes care of the men’s shirt collection and men’s general selection for the Victoire Lyon boutique.
